Motorcycle Promo
Project Description
This piece was created for the Spookstock Foundation and their sponsor IOMAXIS to promote a customized motorcycle to be auctioned off for charity at a fundraising event.
The event was an outdoor classic rock show featuring ZZ Top and the video's style needed to match the festival's rock-n-roll aesthetic.
One requirement for this video is that it needed to be used in multiple ways. Leading up to the event it was used in email and social media marketing campaigns to promote the auction and give viewers a sense of the 'rock-n-roll' appeal of the concert. During the event this video was used on digital signage in front of the motorcycle display and throughout the venue.
